Sign makers serving Leicester

Signage in Leicester,
built for a competitive street.

Leicester has some of the most crowded retail frontage in the Midlands. On the Golden Mile or Narborough Road you are one sign in fifty, all lit, all shouting. Standing out there is not about being brighter. It is about being recognisable.

Twenty-seven miles down the M1 — a straight run to any Leicester frontage.

  • Free survey
  • Made in our own factory
  • Fitted by our own teams
George's Tradition built-up window lettering, installed by BD Signs
Harry Ramsden Blackpool Kids Cinema Artwork & Installation The Hoxton Kitchen circular projecting light box

27 miles

From our factory to Leicester

4,500+

Shops on our books

30 years

In the industry

3,500 sq ft

Showroom you can walk round

Leicester streets

Which signs work on Leicester streets?

This is a city where the independent trade is genuinely strong, and that cuts both ways. Your neighbours are good, so a weak frontage gets found out fast. Belgrave Road, Queens Road in Clarendon Park and Granby Street all reward a clear colour scheme and a name you can read at speed far more than they reward another backlit box in the same white acrylic as the four either side of you.

So we start with the brand and work outwards. Colour scheme first, letters second, then the build that suits the fascia you have actually got. We survey, design, manufacture in our own factory and fit with our own teams — and we keep designing until you are happy, which is not a slogan, it is how the studio is paid.

Why businesses here use us

How does BD Signs help Leicester businesses?

Being noticed, and still looking right in 10 years. On a Leicester frontage, BD Signs says both come down to parts you never see — the metal, the welds, the fixings and the lamps.

Standing out where everybody is lit

On Belgrave Road or Narborough Road brightness is not an advantage, because everyone already has it. Contrast is. One strong colour your neighbours have not got, one word big enough to read at speed, and letters with enough depth to cast a shadow in daylight.

Depth is what reads by day

Most of your trade walks past in daylight, when a flat printed panel disappears into the frontage. Built-up letters and push-through acrylic have physical relief, so the name has shape and edge before anything is switched on. It is the single biggest difference between a sign and a poster.

Built to outlast the trend

Loud colour and heavy styling date fast, and a refit is a lot more expensive than getting it right once. We design so you can move with the times without paying to rip it all down, and we build in acrylic, aluminium and stainless so the sign outlives the fashion.

Made where we can watch it being made

Routing, welding, spraying and LED build all happen in our own factory. Nothing is sub-contracted to somebody working to a lower standard on a tighter margin, which is where quality quietly disappears on a job you never see being made.

Exterior signage

Which shop front signs work outside in Leicester?

Outside, BD Signs's Leicester customers mostly order built-up letters, push through & fret cut, panel tray & light box and projection signs. All of them are made in our own Nottingham factory and fitted by our own teams. Tap any sign for how it is built.

Interior signage

Which interior signs keep Leicester customers in?

Inside the door in Leicester, BD Signs is usually asked for built-up letters, push through & fret cut, neon & led acrylic and internal signage, specified as one scheme with the frontage. Tap any sign for how it is built.

Survey, design, manufacture, fit

How is a Leicester sign made?

Twenty-seven miles down the M1 — a straight run to any Leicester frontage. Four stages, one company, one price.

  1. 1

    Survey

    Free, on your site in Leicester.

  2. 2

    Design

    Drawn and shown on your building first.

  3. 3

    Manufacture

    In our own Nottingham factory.

  4. 4

    Installation

    Our own fitters. Electrics tested and signed off.

Got a frontage in Leicester?

Send us a photo of it and the name above the door. We will tell you what the building will take and what it costs.

Brands we make signs for

Heavenly Desserts FSW Churchill's Fish & Chips Deep Blue Fish & Chips The Chesterford Group fishnchickn Bankers Fish & Chips The Bay Fish & Chips George's Tradition Chesters Fish Bits Lesley Greaves Yiayia G's Greek Grill

Signage for Pret A Manger, Wendy's, Heavenly Desserts, Sushi Mania, FSW and Harry Ramsden's — and for several thousand family businesses, who get the same drawings, the same factory and the same fitters.

Leicester signage FAQ

Questions we get asked in Leicester

What does Leicester City Council look for in a new shop sign?

Its Local Plan design policy for advertisements (DQP09) supports signs that relate well to the building they are on, do not harm the look of the street, avoid unacceptable light pollution and do not affect highway safety. BD Signs designs to those tests from the start, sizing the sign to the fascia and setting the lighting level, so an application is not arguing against the policy.

How do I make my sign stand out on a busy Leicester parade?

Not by going brighter — everyone has already tried that and the street just gets louder. It is contrast that reads: one strong colour your neighbours have not got, one word, and letters with real depth so the sign still has shape in daylight. We look at the street it has to compete on before we draw anything.

Do you work in Leicester regularly?

Regularly. It is twenty-seven miles down the M1, so a Leicester survey costs you nothing and a Leicester fitting is a normal day for our teams — not a trip that gets loaded into the price.

Can you rebrand a shop without closing it?

Usually, yes. Most fascia work happens early morning or after trading, and we plan the sequence around your hours at survey. If scaffold or a road closure is needed we tell you at quote stage rather than on the day.

Can you match a franchise specification?

Yes. We make signage to national brand standards for groups including Pret A Manger, Wendy's and Heavenly Desserts, so working to somebody else's brand manual, RAL references and sign-off process is routine here.

Don't take our word for it

What customers say on Google

“Brilliant service and design. Great customer service, was kept up to date throughout the whole process and the end result was fantastic. Highly recommended.”
James Wood · Google review
“Fantastic company.”
Calum Chuda · Google review
Book your survey

Come and see us.

Twenty-seven miles down the M1 — a straight run to any Leicester frontage. Bring a photo of your frontage and we will quote the whole job as one price.

Or email info@bdsigns.co.uk — we answer everything the same working day.