BD Signs — Your brand, built for business BD Signs — Your brand, built for business
Sign makers serving Leicester

Signage in Leicester,
built for a competitive street.

Leicester has some of the most crowded retail frontage in the Midlands. On the Golden Mile or Narborough Road you are one sign in fifty, all lit, all shouting. Standing out there is not about being brighter. It is about being recognisable.

Twenty-seven miles down the M1 — a straight run to any Leicester frontage.

Book your free survey 0115 979 4330
  • Free survey
  • Made in our own factory
  • Fitted by our own teams
George's Tradition built-up window lettering, installed by BD Signs
Fillets illuminated shopfront fascia lit at night The Hoxton Kitchen circular projecting light box

27 miles

From our factory to Leicester

4,500+

Shops on our books

25 years

As BD Signs

3,500 sq ft

Showroom you can walk round

Leicester streets

One city, several different signs.

This is a city where the independent trade is genuinely strong, and that cuts both ways. Your neighbours are good, so a weak frontage gets found out fast. Belgrave Road, Queens Road in Clarendon Park and Granby Street all reward a clear colour scheme and a name you can read at speed far more than they reward another backlit box in the same white acrylic as the four either side of you.

So we start with the brand and work outwards. Colour scheme first, letters second, then the build that suits the fascia you have actually got. We survey, design, manufacture in our own factory and fit with our own teams — and we keep designing until you are happy, which is not a slogan, it is how the studio is paid.

We work across Leicester and the rest of Leicestershire. If your site is somewhere else, ask — we manufacture in Nottingham and install UK-wide.

Why businesses here use us

How we help Leicester businesses

Two things matter when you buy a sign. That it gets you noticed, and that it still looks like that in ten years. Most of what separates a good sign from a cheap one is in the parts you never see — the gauge of the metal, the weld, the fixings and the lamps. Here is how that plays out on a Leicester frontage.

Standing out where everybody is lit

On Belgrave Road or Narborough Road brightness is not an advantage, because everyone already has it. Contrast is. One strong colour your neighbours have not got, one word big enough to read at speed, and letters with enough depth to cast a shadow in daylight.

Depth is what reads by day

Most of your trade walks past in daylight, when a flat printed panel disappears into the frontage. Built-up letters and push-through acrylic have physical relief, so the name has shape and edge before anything is switched on. It is the single biggest difference between a sign and a poster.

Built to outlast the trend

Loud colour and heavy styling date fast, and a refit is a lot more expensive than getting it right once. We design so you can move with the times without paying to rip it all down, and we build in acrylic, aluminium and stainless so the sign outlives the fashion.

Made where we can watch it being made

Routing, welding, spraying and LED build all happen in our own factory. Nothing is sub-contracted to somebody working to a lower standard on a tighter margin, which is where quality quietly disappears on a job you never see being made.

Exterior signage

Shop front signs that work outside

Exterior signage takes the weather, the light and the traffic. Everything here is built for permanent outdoor use, weather-sealed and LED-lit, and fixed by our own installation teams — illuminated fascias, built-up letters, light box trays, projecting signs and roadside totems.

Interior signage

Interior signs that keep them in

The sign gets them through the door. What happens next decides what they spend. Interior signage, wall graphics and counter branding, specified as one scheme so the finishes match the frontage rather than nearly matching it.

Past the frontage

A customer decides three times.

On the pavement, at the door, and at the counter. Most suppliers only help you with the first one. We design the whole journey, and the signage is where it starts.

  1. 1

    On the pavement

    The fascia, the projecting sign and the window. Two seconds to say who you are and what you sell.

    Built-up letters
  2. 2

    At the door

    Entrance graphics, opening hours, the handrail. Small things that decide whether somebody actually comes in.

    Interior signage
  3. 3

    Inside the room

    Wall graphics and counter branding that hold the scheme together once they are through the door.

    Counter branding
  4. 4

    At the counter

    The menu decides what they spend. Lit boards or digital screens, built around margin rather than price order.

    Menu systems
How a Leicester sign gets made

Survey, design, manufacture, fit.

Four stages, one company, one price. Nobody is sub-contracted in the middle of it, which is why we can give you a date and keep it — including in Leicester.

  1. 1

    Survey

    We come to you in Leicester. Measure the fascia, check the fixings and the power, photograph the site, and look at the street it trades on. It costs you nothing.

  2. 2

    Design

    Our designers draw it and visualise it on your building, so you see the sign on your frontage before it is made. We keep designing until you are happy.

  3. 3

    Manufacture

    Made in our own factory — routing, welding, spraying and LED build. The quality is ours to get right rather than a supplier's.

  4. 4

    Installation

    Our own fitters install it, connect it and clear up. Access equipment included, electrics tested and signed off.

Got a frontage in Leicester?

Send us a photo of it and the name above the door. We will tell you what the building will take and what it costs.

Book your free survey 0115 979 4330

Brands we make signs for

Heavenly Desserts FSW Churchill's Fish & Chips Deep Blue Fish & Chips The Chesterford Group fishnchickn Bankers Fish & Chips The Bay Fish & Chips George's Tradition Chesters Fish Bits Lesley Greaves Yiayia G's Greek Grill

Signage for Pret A Manger, Wendy's, Heavenly Desserts, Sushi Mania, FSW and Harry Ramsden's — and for several thousand family businesses, who get the same drawings, the same factory and the same fitters.

Leicester signage FAQ

Questions we get asked in Leicester

How do I make my sign stand out on a busy Leicester parade?

Not by going brighter — everyone has already tried that and the street just gets louder. It is contrast that reads: one strong colour your neighbours have not got, one word, and letters with real depth so the sign still has shape in daylight. We look at the street it has to compete on before we draw anything.

Do you work in Leicester regularly?

Regularly. It is twenty-seven miles down the M1, so a Leicester survey costs you nothing and a Leicester fitting is a normal day for our teams — not a trip that gets loaded into the price.

Can you rebrand a shop without closing it?

Usually, yes. Most fascia work happens early morning or after trading, and we plan the sequence around your hours at survey. If scaffold or a road closure is needed we tell you at quote stage rather than on the day.

Can you match a franchise specification?

Yes. We make signage to national brand standards for groups including Pret A Manger, Wendy's and Heavenly Desserts, so working to somebody else's brand manual, RAL references and sign-off process is routine here.

Elsewhere

Other cities we make signs for

Signage Nottingham Our home city Signage Derby 16 miles — about 30 minutes Signage Sheffield 40 miles — about 50 minutes Signage Lincoln 40 miles — about an hour Signage Birmingham 50 miles — about an hour Signage Leeds 72 miles — about an hour and twenty

We manufacture in Nottingham and install UK-wide, so this list is where we work most, not the limit of it. If your site is somewhere else, ask.

Client testimonials

What our customers say

Reviews on Google
“We recently used BD Signs for digital signage in our fish and chip takeaway and couldn't be happier with the result. From the first conversation, when they squeezed us in when we drove down without an appointment, through to installation.”
N Nicola Atkinson Google review
“A big thank you to the team at BD Signs for all your hard work with our new Digital Menu System. We have 6 screens in total, and a bespoke display box with our branding. I'm quite fussy and particular, and these guys were very helpful from start to finish! Very passionate and customer focused company. Highly recommend!!!”
P Phil Mellon Google review
“Just want to rate George from tech support's service as a 5. Whenever I get through to him he goes above and beyond to support and get the problem sorted quickly and efficiently, he keeps us informed throughout of the problem and where we are with the fix. Great customer service.”
L Lauren Bannister Google review
“Used BD Signs Design and Print services to design a new logo for my company and to design and print some large labels to use on my jobs. Professional service from start to finish. Highly recommended.”
R Richard Ashwell Google review
“Excellent service as always. Friendly staff. Highly recommend.”
G Gracey Google review
“Excellent service as normal — have used BD Signs for the last 20 years and they have always been very helpful and delivered on time and on price!”
A Anton Google review
Book your survey

Come and see us.

Bring a photo of your frontage, or a problem you have been putting off for three years. We will survey the site, design it properly, and quote the whole job as one price.

Book your free survey 0115 979 4330
Reviews on Google

Or email info@bdsigns.co.uk — we answer everything the same working day.